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Oral-B iO Toothbrush Hits Marketplace

Six years in development, smart device has ADA seal of approval.

Oral-B has announced nationwide availability of Oral-B iO,  its new rechargeable toothbrush. Oral-B, which is part of Procter & Gamble, unveiled the new brush at CES in January.    At CES, the brush was the most awarded product in P&G’s portfolio and took home ‘Best of’ awards from Good Housekeeping, Parents Magazine, Refinery29 and Women’s Health. It was named one of this year’s CES Innovation Award Honorees.    Also announced today, Oral-B iO received the ADA seal of approval, w...

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